Interviews

These are the interviews that we conducted for our audience research. Everyone we asked said that they watch music videos because they add an 'extra something' to the song and tells the audience more about the artist's personality and creativity. While one of our interviewees said they preferred videos with a storyline, the other two said they liked abstract videos, where the footage has almost no relevance to the song. However, most people on our survey said they preferred music videos with comical/humorous aspects, so because of this, in our music video, I think we will try to incorporate both abstract and comical factors. Also, everyone we asked in our interviews said that what they would look for in a printed advert for an album consisted of; the album cover, the album title and a short description of the album. This information will be useful when creating the advert to promote my digipak.